Self-publishing is becoming increasingly more effective among authors today. Social media sites, internet marketing and eBook Publishing have given self-published authors the opportunity to showcase their work in front of a bigger audience. Lulu.com, for example, allows authors to publish anything from cookbooks to travel books with just the click of a mouse.
The beautiful thing about self-publishing is that it gives you complete control over all aspects of the production of your book. This includes the title, the content, the design, the format and everything in between. This is in stark contrast to traditional publishing, where you typically sign an agreement that gives the publisher ownership of the copyright to your book.
At the end of the day, a poorly edited book is the kryptonite to self-publishing. Thus, if you do choose to self-publish, the most important thing you can do is choose a good editor. You need a trained set of eyes to look over your work and help correct your mistakes. While most self-published authors understandably have a tight budget, it is still important that you pay for the very best professional book editor that you can afford. In fact, most – or even all – of your budget should be devoted to editing. If you are unable to pay for this, you should wait until you can before having your book published. Otherwise, you won’t be taken seriously as an author.